About the Proviz Ranges
Every Proviz product is conceived, developed and inspired by experiences. The products are designed with everyone in mind so there is a choice of products that appeal in all weather, all landscapes, all environments and all abilities. The products are thoroughly tested and go through rounds of development before finally being signed off. As the team and departments have grown, the two founders always sign off on the new products to ensure that the products fit the original ethos or ensuring the quality and effect that is expected from the Proviz brand.
The REFLECT360 range was inspired by the popularity of the Nightrider Jacket where the feedback was that people liked this jacket so much because of how generous we were in reflective areas on the jacket and how effective it was. Always keen to try something new, we thought, would a 100% Reflective Jacket be too much, too full on? We tested it out and gave it a go with the key aspect trying to design a material that wasn’t going to be too shiny during the day but glow like a beacon at night when car headlights were on it. It took many hours of development time (a while!) and eventually the REFLECT360 Jacket was born. Launched at our UK distributors trade show in 2014, it caught everyone’s imaginations with it being the talk of the show (a lot of selfies were taken!). The rest as they say is history with 35 distributors globally and leading retailers now stocking the jacket. Through this success the REFLECT360 range has expanded to a Gilet, Rucksack, Rucksack Cover, Vest, Helmet Cover and a Running Jacket and now there is the REFLECT360+ which are more technical versions of these jackets and gilets. A very famous left footed ex Manchester United winger (now coach) has been seen wearing the REFLECT360 jacket!
The Proviz Switch range brings together the best of both worlds. Super bright, waterproof, fluorescent yellow material on one side, and the highly reflective material that is used in our worldwide best-selling REFLECT360 range on the other. This range offers the very best of two products and the adaptability to be able to have two options in one product. By day, the fluorescent yellow material enables customers to stand out and be clearly seen. Reverse the jacket and by night the reflective material lights up when vehicle headlights are shined upon it helping the user to be seen more clearly on the roads at night, therefore enabling drivers to adapt accordingly to your position on the road. We have been told that reversible/flip products by a reliable fashion source were on trend so we look forward to seeing supermodels in the SWITCH range soon!
Electroluminescent lighting was introduced to us by an old school friend who worked in marketing, where the lighting strips are used in billboards and are much brighter and more robust than LED’s. Having just launched our first product to the market, we thought let’s try and integrate this lighting into other cycling products. So we designed a versatile lighting device called the Triviz which could work across a range of key products using strong velcro which we later called the Nightrider range. The device took much development to get right but once launched, it won a Red Dot Design award for innovation and has constantly been a best seller for us.
PixElite is a stylish, performance range manufactured in Italy and is designed for cyclists that require breathability, protection and a great look all in one. We were keen to design new products for the fast growing performance cycling market and we wanted to design a range that was innovative and unique, we also know how important this is to get right. Following a huge amount of development, testing and research, this range utilises our PixElite technology that has reflective yarn built within the performance fabric. This range is bringing you understated style along with high performance reflectivity at night.
The Proviz products, although not under a ‘range name’ still have the quality, fit and design that are associated with Proviz brand. Products such as the Saturn cycling helmet that includes LED lights in the front and back (worn by staff at the World’s biggest tech company), the Proviz convertible jacket/gilet, active tees and LED arm bands (worn at Ironman events), all have a purpose of their own and are always near the top of the sales charts.